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Notes from the Field

January 16, 2011
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A jumble of what I found useful and interesting of late… If you only read one post about social marketing this week make it this one, “The Significance Manifesto”, by @umairh Educate, elevate, and enlighten. I’m bored that most boardrooms see me as a "consumer," not a person. Business as usual shouts relentlessly at me [...]

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4 Ways to Make your Business Card Mobile

January 16, 2011
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In a world of smartphones and social networks the way we connect with people we meet is radically changing and your business information needs to be ready to adapt. I’m on record of not being a fan of traditional business cards so I’m always looking for ways to share contact information without the paper card. [...]

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Digital Business Cards

June 24, 2010
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I don’t want your business card. Sorry but I’m not interested in a piece of paper that I have to keep track of until I can enter  your contact details into my address book. I live in a digital world and the highest compliment I can give you is jotting your info into my Evernote [...]

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The Next Big Thing in Mobile Marketing

August 20, 2009
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Have you seen one of these images before? If you live in the United States there is a good chance you haven’t noticed these strange little pictures but that will soon change. This bit of technology is gaining adoption quickly and you need to understand the opportunity this little picture can offer you and your [...]

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